duminică, 28 decembrie 2014

Case Study: MTV The Emography Project

The Emography project was a free messaging service that ads emotions to words. So, MTV created a special tipography of emotions, called  emography:-).

Advertising CaseStudy: MTV The Emography Project 
This messaging service was based on the 8 basic human emotions, so whether you’re happy, very, very upset or angry, there’s a font that matches your feeling and helps you express how you really feel about something. 


Brand: MTV
Agency: FCB Zurich
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